Business branding improves recognition and builds trust.
Business branding is so important for your business. It not only serves as visual recognition to your customers and potential customers, but it's the bucket that holds your business' identity...including your customer service reputation, your quality of service or product, and guidelines and boundaries for how your company both visually and perceptually by your customers and employees.
This week we featured questions that will help you define your brand. You have to have solid answers to these questions...because if you don't know...how are you going to sell it and represent it to your customers and employees? Look, some brands stand for quality products or service, some stand for both. Reputation is part of your brand...so create a brand that gets respect or you will put your business on a tough path. Because you know how people talk so use that chatter to your advantage when it comes to talk about your business!
Check out the summary of more business tips and motivational quotes from my Instagram page which you hopefully got to see in real time! If not, let's make sure we're following each other on Instagram!! So...here is the round up of Instagram images of My Top Business Tips and Motivational Quotes.
Business Branding Question #1:
"What is your company’s mission?."
Business Branding Question #2:
"What are the benefits & features of your products or services?"
Business Branding Question #3:
"What do your customers & prospects already think of your company?"
Business Branding Question #4:
"What qualities do you want your customers & prospects to associate with your company?"
Business Branding Question #5:
"Don’t rely on what you think your customers think. Know what they think."
The Bottom Line?
I will buy anything from Nordstrom or Amazon.com ANY day! Why? Because I know that those two companies stand behind their products and are 100% about customer service and satisfaction. My risk is very low. Branding your business is YOUR opportunity to create what YOUR business will look like to YOUR customers and competition! Have fun!
What is your favorite tip that helps you in your business branding? Please share in the comments below.
P.S. Want More Business Tips?
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